I started as an SDR in Software Sales in 2020 and fell in love with Sales Development. Quickly, I realized that Sales isn't just an awesome profession but that you can also personally grow a lot from it. I started sharing my professional and personal learnings here on LinkedIn, which made me go out of my comfort zone and held me accountable for all the things I wanted to achieve. In 2022, I started building a community for German-speaking SDRs and what started out as a hobby, quickly became a fully fledged business that I now run together with my Co-Founder Helena.Being a female thought leader in the B2B SaaS Sales Space has had its challenges, which is why I started boxing to cope with the stress and pressure. I actually just wanted to box here and there, but now I've found myself fighting my second fight at the end of the year 🥊
This track is designed for sales professionals at all levels—whether you're an SDR, BDR, AE, or Account Manager. It’s perfect for anyone focused on building pipeline, closing deals, and growing their career. Whether you're a junior seller looking to hone your skills or a seasoned pro aiming to sharpen your edge, you’ll find valuable content tailored to your needs. From SMB to enterprise, the Sales Track offers insights and strategies for every type of seller, helping you craft your own individual learning experience.
What problems does this track address? Sales professionals often face common challenges that can stall their progress:
Struggling to fill the pipeline: Many sellers find it hard to consistently generate leads. This track will help you master prospecting strategies—whether through cold outreach, social selling, or inbound lead management—to keep your pipeline full of high-quality prospects.
Facing constant rejection and objections: Rejection is a natural part of sales, but it can be discouraging. You’ll learn how to handle objections effectively, turn "no" into "yes," and stay resilient even in tough markets.
Deals dragging on without closing: Sales cycles can stretch endlessly, causing frustration for even experienced sellers. In this track, you’ll discover closing techniques and negotiation strategies to help you close deals faster and with more confidence, no matter the deal size.
Limited career growth: Many sellers feel stuck in their roles, unsure of how to progress. Whether you're aspiring to lead a team or build a personal brand, the track offers actionable advice on career advancement, giving you the tools to stand out and get ahead.
We’ve structured the Sales Track to cover key areas that will help you overcome these challenges:
Building Pipeline: Master the techniques that help top sellers consistently generate leads. Learn cold calling, social selling, and how to create a robust inbound funnel that feeds into your success.
Closing Deals: Fine-tune your skills with proven negotiation tactics, objection-handling methods, and the best approaches for securing deals in both fast-paced SMB and complex enterprise environments.
Sales Career Growth: From navigating internal promotions to building a personal brand that attracts opportunities, this section will help you design a clear path for long-term success in sales.
Adapting for SMB to Enterprise Sales: Whether you're closing smaller deals quickly or managing long enterprise sales cycles, you’ll learn how to adjust your techniques to fit different markets and maximize your impact.
This track is a game-changer for anyone serious about excelling in sales. Learn from top sales leaders and gain practical, real-world strategies that you can apply right away. You’ll return to your team equipped with new tools, tactics, and insights to improve your performance and take your sales career to the next level. If you're ready to boost your results and overcome the challenges every seller faces, the Sales Track at ARRtist Circus is where you need to be!